Farmers Insurance is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, Farmers Insurance is part of one the largest Insurance Groups in the world.

About the Role

We are looking for an Marketing Consultant II to join the Affiliate Marketing Team at Farmers Insurance, a high-impact group focused on driving scalable customer acquisition through strategic partnerships with third-party publishers. This team collaborates with a diverse network of content creators, media partners, and comparison platforms to deliver high-quality, compliant content that educates consumers while generating measurable business results.

As the Affiliate Marketing Program continues to scale, this role will play a key part in enabling data-driven decision-making, improving partner performance, and ensuring operational excellence. You will support performance analysis, campaign optimization, and partner engagement while contributing to the growth and effectiveness of a performance-based marketing model.

This is an exciting opportunity for a data-oriented marketing professional who enjoys working cross-functionally, optimizing campaigns, and contributing to a growing, results-driven program.

What You’ll Do

• Analyze affiliate partner performance to identify opportunities to improve efficiency across traffic sources and lines of business (LOB)
• Validate performance results, monitor for anomalies or potential fraud, and ensure compliance with program standards
• Support the optimization of marketing campaigns through data analysis and testing (including A/B testing initiatives)
• Assist in managing relationships with affiliate partners, providing day-to-day support and ensuring alignment with program goals
• Contribute to campaign planning and execution, including content initiatives such as newsletters and partner communications
• Create and analyze business-to-consumer marketing content (email, direct mail, digital assets) to improve engagement and conversion rates
• Support business-to-business marketing initiatives by coordinating with stakeholders across sales, legal, product, and external partners
• Manage timelines and deliverables for marketing initiatives, ensuring on-time and high-quality execution