Media Buyer (GCC Market) – Remote
Location: Fully Remote
Experience: 3+ Years
Employment Type: Full-Time
About Borders & Gates
At Borders & Gates, we are The One-Stop Shop for Business, helping organizations grow through consulting, digital transformation, marketing, and technology solutions. We partner with businesses across the GCC and MENA region to deliver measurable business outcomes through strategic marketing and performance-driven campaigns.
We are looking for an experienced Media Buyer with a proven track record of managing successful paid advertising campaigns across the GCC market. The ideal candidate is data-driven, creative, and experienced in optimizing campaigns to maximize return on investment.
Key Responsibilities
Plan, launch, manage, and optimize paid advertising campaigns across multiple platforms.
Create and manage campaigns on Meta Ads (Facebook & Instagram), Google Ads, LinkedIn Ads, TikTok Ads, and Snapchat Ads.
Develop media buying strategies tailored to GCC audiences and market trends.
Conduct audience research, competitor analysis, and campaign planning.
Monitor campaign performance and continuously optimize for ROAS, CPA, CPL, CTR, and conversion rates.
Manage advertising budgets efficiently while maximizing campaign performance.
Perform A/B testing on creatives, audiences, landing pages, and campaign structures.
Collaborate with designers, content creators, and marketing teams to produce high-performing creatives.
Implement tracking using Google Tag Manager, Meta Pixel, Google Analytics 4, and conversion APIs where applicable.
Prepare weekly and monthly performance reports with actionable insights and recommendations.
Stay up to date with advertising platform updates, industry trends, and best practices.
Required Qualifications
Minimum 3 years of hands-on experience in Media Buying or Performance Marketing.
Proven experience managing campaigns targeting GCC countries (Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, and Oman).