• Developing and executing on a multi-faceted territory plan that includes partnering with hospitals / imaging centers to offer imaging services to utilize Cerianna.
• Position Cerianna as a molecular imaging diagnostic PET agent for recurrent or metastatic ER+ breast cancer and properly position in the breast cancer patient care pathway.
• Identify the top referring health care providers, foster relationships, and appropriately impact the decision-making criteria to help increase awareness about Cerianna.
• Be a trusted advisor to imaging centers and referrers to help unlock opportunities to access Cerianna and remove barriers to ordering Cerianna.
• Collaborate with reimbursement market access support teams to optimize payor contract implementation and satisfaction across imaging centers and hospitals.
• Collaborate with pharmacy channel partners to meet the customer’s product delivery goals and expectations.
• Pre-call planning and in-call questioning to understand customer needs, craft solutions and drive utilization.
• Monitor territory plan performance and results, collaborate on next action steps with cross-functional partners.
• Virtual selling and cold calling to new and existing targets.
• Providing pricing strategy, price negotiation and contract management, and ensuring pricing compliance for segment opportunities.
• Forecasting orders and sales of assigned territory and submit weekly progress reports.
• Representing the company at healthcare conferences and seminars to promote our products and company.
• Have a deep understanding of the Imaging Center / Hospital department goals, needs, workflow, financial expectations, etc. around PET imaging.
• Coordinate with the Strategic Account Managers on broader health care system strategies to drive demand and remove barriers to access Cerianna.

Qualifications/Requirements

• Bachelor's degree from an accredited university or college or valid and current certification through the NMTCB or AART
• 3+ years sales experience or relevant experience in a medical, healthcare, technical, pharmaceutical or Life Sciences field
• Experience selling into hospitals, contracting, and supply chain or relevant clinical experience in a healthcare setting
• Proven track record of sales success, developing, organizing and implementing sales plans, meeting and exceeding sales targets, and penetrating new accounts/markets/competitive through proficiency in prospecting, lead qualification, sales and negotiations or relevant experience in a healthcare organization leading successful adoption of new ideas, programs, or initiatives.
• Demonstrated ability to achieve objectives while operating in compliance with regulatory guidelines
• Demonstrated communication skills, analytical skills and Nuclear Medicine/PET/pharmaceutical industry acumen
• Demonstrated ability to manage multiple stakeholders and competing priorities through effective organizational, people, and time management skills
• Must be willing to reside in the territory
• Must be willing and able to do 50% overnight travel.

Desired Characteristics

• Desire to work in start-up styled business where the drive to establish and grow markets
• 3+ years of Oncology and/or nuclear medicine industry experience
• Awareness of clinical tools and drive adoption is key to success
• Ability to work both independently and in a team setting towards meeting established objectives
• Ability to apply a range of traditional and nontraditional problem-solving techniques to think through and solve complex issues creatively to improve performance and company effectiveness.
• Ability to build rapport and relationships by interacting effectively with employees and external contacts (i.e. MD and office staff) at all levels, demonstrating the awareness of their needs and responding with the appropriate action
• Excellent verbal and written communication skills
• Excellent organizational skills
• Strong presentation skills

Additional Information

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

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Originally posted on Himalayas